About Firefly Merchandise

Our mission is to source and deliver beautifully designed organic, recycled and sustainable branded merchandise to UK-based businesses. Let Firefly Merchandise elevate your brand with high-quality promotional products that don’t cost the earth.

With decades of experience, our professional service seamlessly takes you from brief and quote to supply and delivery. We pride ourselves on a personalised approach based on your needs. Our priority is to make customers lives easier – expert advice and delivering excellence every time.


It’s all about you. We listen to what you want to achieve and provide solutions to help you get maximum results through branded merchandise. Our customer-focused, honest, and transparent service is perfect for all briefs, budgets, and business types.


Handpicked supply chain. We only partner with companies who share our eco-friendly aspirations and demonstrate excellence in compliance and quality certification. From our base in Oxfordshire, Firefly Merchandise prioritise local suppliers with a guarantee for consistency of service, value and price.


Lead by example. We genuinely care about the negative impact that promotional goods can have on our environment. Our vision is to encourage customers to focus on quality, ethically made and reduced-impact products instead of plastic, cheap fabric, and disposable items.

Meet Carol, founder of Firefly Merchandise

Hello. I’m Carol Ingram, and I have worked in branded merchandise for over 20 years. Quite literally, I have been there and got the t-shirt! I started Firefly in 2013 with a solid commitment to provide a bespoke personalised service and become a leader in organic, recycled and sustainable branded goods.

Our slogan is ‘high-quality branded products that don't cost the earth’. I am incredibly passionate about caring for our fragile planet. Collectively, we must make the switch to eco-friendly branded merchandise. There's nothing quite like giving a gift that gives back.

Over the years, I have produced merchandise for clients big and small. Manufacturers, large publishing houses, retail giants, pub chains, designer watch brands, charities, sports and leisure industry, hotels and many more.

What I have learned is that sourcing new, innovative, visually impactful promotional items can be time-consuming. But not for our customers. We take away all the stress, saving you hours of research, hassle and ultimately money. The Firefly promise is to provide the best options and expert advice every time.

How we work



One size does not fit all. We make our customers lives easier with a bespoke end-to-end solution.

Stand out

Whatever your marketing project, we have branded merchandise to help you stand out from the crowd.


Highest quality organic, recycled, and sustainable promotional merchandise to speak volumes about your brand.

Environmental responsibility

We believe if you cannot reuse a promotional item, there is no point in buying it. Plastic waste can last centuries in landfill, littering the natural environment and polluting soils, rivers and oceans. Switching to reusable natural fibres, such as jute, reduces the demand for plastic and cuts landfill volume. How about swapping to aluminium, bamboo or Tritan BPA-free drinks bottles and travel cups?

Community contribution. The Firefly Merchandise team is passionately committed to supporting local communities and charities. We regularly fundraise by running marathons, donating our time and promotional items to charity awareness campaigns and participating in local litter picks.

Personal impact. As Silver CSR accredited, we know we all contribute to the health of our planet. Individually, we must do our best to make a positive impact through our choices and behaviours. Our commitments include buying local and package free where possible. Favouring local retailers, refill shops and farmers markets with fairtrade policies. Recycle and reuse with no single-use plastic, wipes, aerosols, fluorescent tubes or any chemicals. Monitor and minimise our electricity use, keeping lights turned off and using natural light.

What people are saying

Hear what some of our clients have to say about Firefly Merchandise

I worked with Firefly to source T-shirts for a mass participation running event during the C19 pandemic. The customer service I experienced was brilliant and honestly Carol is one of the nicest suppliers I have ever come across. Despite there being so much back and forth Carol was always so polite, quick to respond, and seemed genuinely happy to help. She had great knowledge of the products and always communicated really clearly lead times and always managed expectations. I’d never worked with Firefly before but they were recommended through a contact, and I am so glad we worked with them. Quite simply Carol was fantastic, an absolute delight to work with and I look forward to working with her again.

Alexandra Trown, Events Manager, Wings For Life Charity

Carol supplied us with Iceni Cycles branded merchandise and I couldn't recommend her more highly. Her communication skills are great and there's a nice human-element with her too which always helps. The ordering process was very straight-forward which was such a refreshing change as colours/logo/sizes etc. can turn into a nightmare but this was definitely not the case with Carol. The goods arrived within time schedule and the quality was excellent! The organic cotton hoodies for example are superbly printed and so comfortable to wear - I've got it on now as I write! I will definitely go back to Carol with future orders.

Richard Grigsby, Director, Iceni Cycles Ltd.

Working with Carol on a recent internal employee recognition project has been wonderful. From our initial conversations around what was required, budgets and timescales I just knew she ‘got it’. Carol helped refine exactly what would be right for this project and her proposal was spot on – I could have happily ordered each item she put forward! Carol kept close to the project throughout – great communication, particularly when navigating overseas duty taxes!

Thank you, Carol, it has been a dream to work alongside you and I look forward to collaborating on many more projects in the future.

Laura Butler, Events & Marketing Manager, Achievers

I recently put out a call for help as I had an idea as a thank you gift for my staff who have gone above and beyond in really difficult circumstances during the covid pandemic. I had seen the NHS superhero logo and wanted this on a pin badge. Cue a call for help on Henley Recommendations which was answered by Carol Ingram at Firefly Merchandise and Ben at In8 Creative who got together and made this happen for me at no charge! What a team.

Katy Beckford, Berkshire Healthcare NHS Foundation Trust

Firefly Merchandise are our go to, here at Beckhoff for branded products. Carol is very knowledgeable and always understands what we are looking for which saves a lot of time searching web pages and catalogues. Beckhoff order from Firefly repeatedly and it has always been a professional service and excellent end product.

Rachael Duckworth, Marketing Manager, Beckhoff Automation Ltd

Carol and Firefly Merchandise have contributed more than just a great range of high quality products to our marketing campaigns. We often have tight turnaround times, tighter budgets and we usually require completely new products for each launch – so it’s fair to say we place all sorts of pressures on our suppliers. Carol has always responded to our queries with efficiency and creativity, meaning the end results fulfil all our needs. We would highly recommend her services if you’re looking to stand out in a crowded area of the market.

Caitroina Horne, Senior Marketing Manager, Hodder & Stoughton Publishing

I first started working with Carol over 3 years ago and my experience with her and Firefly has been nothing but wonderful. She is patient, attentive and a stickler for detail. The artwork files provided are professional and the final product continuously exceeds my expectations. She has always been incredibly helpful throughout the ordering process and I look forward to placing my next order with her.

Amelia Stevens

We have used Firefly for a number of years now, always a fantastic and speedy service with competitive pricing. Carol has great knowledge of all her merchandise and suppliers recommending ones that really fit your requirement being conscious of your budget and your deadlines. We particularly like her passion of working with sustainable companies that make quality, ethical products. We would have no hesitation in recommending Firefly for your branded merchandise

Suzy Hobbs, Business Development Manager, Hobbs of Henley

It’s been so much fun working with Carol on my bandana design. She is upbeat and fun to work with along with super helpful so the whole process was easy and exciting. She’s helped me bring my bandana into reality which I’m super grateful for and excited about! Thank you Carol, I’ll be back for more merch to add to my collection in the future!

Oliver Dunn, Chocolatier, Oli The Choc - www.olithechoc.com

We contacted Firefly as we needed good quality merchandise, quickly and for several clients. We’re particularly interested in sourcing eco-conscious promotional items as much as possible and Firefly excel here. Carol sources great merchandise, quickly and cost effectively. They are a trusted supplier who we will use again and again.

Jamie Blagden, Commercial Partner / Co-Founder, LogicLogicMagic

This was my first time using Firefly merchandise and Carol was simply amazing. She listened exactly to the brief of what we wanted as a business and came up with a great gift which we were able to send to all of our employees. In fact she came up with a choice of merchandise and all we had to do was choose our preferred option. The whole process from start to finish was a breeze, simple and efficient. Carol was extremely communicative and kept me in the loop at every stage leaving me confident to know the process was being well managed. Competent, Professional and great to work with! Thank you Firefly!

Maria Maguire, Executive Assistant, Maintel UK Ltd

As a long standing buyer of merchandise and customer of firefly, I can hand-on-heart say that they are the best I’ve worked with. Their range is excellent and on-trend. They are knowledgeable about branding options and always on-point with their advice. And the level of service from Carol is quite remarkably efficient and attentive. Nothing is too much trouble, communications are clear and the products arrive on time, on price and at the high quality you would expect. You couldn’t ask for any more.

Gareth Tomlinson, Director and Executive Producer, fourimpact

Recent success stories

Organic clothing range for pioneering plant-based company, Symplicity Foods

Symplicity Foods approached Firefly Merchandise with their need for a range of 100% organic and recycled promotional clothing befitting of…

Read More
Sustainable Merchandise for Elite Members Club

PHYLLIS COURT CLUB Find out how we produced a full range of sustainable branded merchandise for private members club, Phyllis…

Read More

Let's get started!

We would love to hear about your next marketing project and how we can elevate your brand with high-quality promotional merchandise products that don't cost the earth.